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A short course of lectures
«Global Business Strategy»





International R&D Management Suzuki Motor's Expansion in India Business Models That Are Difficult to Be ImitatedSupply Chain Creation and Local Development InfrastructureEmergence of Threats Associated with Rise of Emerging EconomiesOverviewDMIC: Delhi Mumbai Industrial CorridorDissolution of the Joint Venture and the Move to a Wholly Owned SubsidiaryKnowledge Management in Global CorporationsMultinationals' R&D in China and India Suzuki's Business in IndiaMahindra & MahindraNSTDA and R&D Activities of Japanese Firms in ThailandNew Business Model as Response to Competition from Emerging EconomiesA Company with Balanced“Hardware,”“Software,” and“Regions”OverviewReferenceR&D Internationalization TheoryShiseido's Global BusinessSignificance of This Case Study and Suggested QuestionsComparative Institutional Analysis of China and IndiaThe Three Cs and SWOT Analysis in Management StrategyShiseido ThailandPerspective of Global Business StrategiesProducts and Services for “Good-Enough” Product MarketsTata MotorsRisk Factors in Indian Industrial Parks and Expansion into the Indian MarketMarket Analysis Examples: China and IndiaI Global Business StrategyHyundai Motor India (HMI) LimitedIndia's Neemrana Industrial Park for Japanese FirmsOverviewInstitutional VoidsMain Themes of This Case Study and Points for ConsiderationThe Global Economic Forecast for 2030Differen ces Due to the Nationalities of Foreign FirmOrganizational Management of Local R&D CentersCompetition with Western BrandsOrganizational Structure Within Global CorporationsValue Chains and Global StrategyGlobal Strategy and Marketing in Emerging CountriesThailand's R&D Environment from the Perspective of Foreign FirmsMoving from a “Product-Centric” to a“Customer Value” ModelHitachi Construction Machinery: Becoming a Wholly Owned Chinese EntityThe Bottom of the Pyramid BusinessCorporate Timeline and OverviewChina's Business Environment and Its RisksDiversity in Overseas EntitiesThe Smart Factory Concept at Neemrana Industrial ParkShiseido Marketing in China Alliance-Based Global Strategy Global Strategies for Emerging CountriesChina: State-Led Strategic Foreign Investment PoliciesHitachi Construction Machinery (China) Co., LtdPost-joint Venture ManagementAlliance Forms and Management MethodsIndia's Automotive Industry: Huge Opportunities and Increasing CompetitionIndia: The Steady Progress of a Democratic StateCreation of a Joint VentureStrategy Integration at the Global Level Reverse Innovation at GE HealthcareChinaBackground of Neemrana Industrial ParkComparison of Economic SystemsCreating Strong Business Models That Discourage Catch UpMarket-Driven R&D in Maruti SuzukiThailand's Science and Technology Policy and a NSTSDA OverviewSteps in Marketing StrategyImportance of Informal InstitutionsNeed for Strategies to Respond to Local NeedsBackground and Status of Expansion in NeemranaCompetitiveness Rankings: IMD's World Competitiveness YearbookThailand's National Science and Technology Development Agency and Japanese FirmsCompanies Operating at Neemrana Industrial ParkGovernments as Alliance Partners in PPP Infrastructure BusinessesReverse InnovationMerits and Demerits of Foreign R&D CentersMain Points of This Text and Remaining TopicsForeign R&D Activities of Japanese CompaniesMarketing Strategy in ChinaSignificance of This Case Study and Suggested QuestionsComparison of Economic Institutions in China and IndiaHonda SielSignificance of This Case Study and Suggested QuestionsDirections of Global StrategiesChanges in the Global Economic EnvironmentSelecting a Destination CountryII Fundamentals of Strategic PlanningIndia's Industrial InfrastructureRelation ship Between Headquarters and Local EntitiesToyota Kirlroskar MotorsPolyplastics Technical Solution CenterMarketing Theory in Global Business ContextGlobal and Chinese Construction Machinery MarketsGlobal Strategies and Differences in Internal and External Business EnvironmentsManagement Strategies for Global BusinessesWholly Owned Subsidiary or Joint Venture with Local CompaniesLong-Term Economic Growth by CountryProduct Architecture and Technological Catch-UpIs China a Market or a Factory?Thailand as a Business DestinationStrengthening Cost CompetitivenessImportance of This Case Study and Suggested QuestionsConcepts of Corporate Management Strategy TheoryGlobal Strategy ImplicationsSuzuki Motors Corporation and Its Overseas BusinessStructure of This BookInfrastructure Exporting as a Systems Integration BusinessActivities of Foreign R&D CentersChina's Cosmetics Market and Shiseido's China ExpansionMarketing, Planning, and Execution: The 4PsFactory OperationsComparison of Political SystemsScope of Management StrategyIs the Premium Market a Volume Zone?BackgroundR&D Objectives and Regional DiversityIndiaManagement Strategies Integrated at the Global Level
 
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