DIGITAL OPPORTUNITIES FOR FIRST-YEAR UNIVERSITY STUDENTS' MOTIVATIONAL ENHANCEMENT
Young people, who are the fundamental asset of our economies and societies across the world, face a real and increasing difficulties in finding a decent job with each day. Three additional merging factors are worsening the youth employment crisis even further, causing challenges while transiting to decent jobs, namely (i) numbers of discouraged youth, in other words, young people, who are neither in education nor in employment or training (NEETs) are increasing, (ii) unemployment among university graduates of tertiary education in general are rising and (iii) potential NEET group students, especially in the 1st year, who, apart from reduced study fees, require extra motivation and moral support from educators. The study aim—to find the e-learning and conventional learning as the optimal ratio for 1st year students to increase motivation. Research methods— during two academic years (2013/2014th and 2014/2015th.) the first year students of the course “Entrepreneurship (Distance Learning e-course)” were tested about quality of this course using different research methods. Students had been tested by: (i) survey about the course on “Entrepreneurship” (Distance Learning e-course) assessment; (ii) psychologist M.Lusher color test, based on the method of projection individual’s emotional state of the diagnosis; (iii) the degree of risk appetite according to Schubert’s method of success; (iv) motivation after T.Elersa methods, failure avoidance motivation in correlation with T.Elersa method; (v) survey about optimal proportion between traditional and e-learning studies. The chapter contains analyzes of these results.