Mediocre Leadership Stifles Timely and Significant Progress

The manager with little understanding of the market, and lacking in know-how about the types of actions to take in a competitive situation, cannot be an effective leader—or a competent strategist.

Therefore, effective leadership requires that you work with the best information available, avoid procrastination and be “swift to follow up a success”—even where information about your competitor is faulty or sketchy, and despite uncertainties.[1]

Within that veil of uncertainty, work hard at developing two indispensable qualities to support your decisions: First, even in moments of apprehension, rely on intuitive guidance to find the proper path. Second, elevate your courage and determination to follow your instincts, however faint.

I habitually think of what I must do three or four months ahead; and I always look for the worst.


  • [1] General Colin Powell indicates that 60 percent of the available information should be sufficientwhere a decision is required and action needed.
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